Amazon UK Upfront 2025
The space was immersed in massive screens spanning 2 walls, a giant ceiling and 2 separate exterior, pocket screens, was an exciting challenge that led to breathtaking solutions.
When showing off the top shows, the ceiling transitions to a content-specific sky, engulfing the viewer in the various creative worlds.
PROJECT
Amazon
CLIENT
MOCEAN
PRODUCER Enisa Stupar PRODUCTION COORDINATOR Alethea Ceiro CREATIVE DIRECTOR Seton Kim ART DIRECTOR Benjamin Cone
MOTION DESIGNERS
CREDITS
Art Director
ROLE
Welcoming guests to the Amazon UK Upfront is an impressive volumetric display highlighting the best of the best content on Amazon's streaming platform.
This minute-long loop immersed the audience in the respective worlds of both content and the various Amazon Ads partners featured at the event.
FULL SHOW
PRESS
PROCESS